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Your Journey

Extend the development work from MYMAX and flesh out the business change you know you need but don’t have the expertise to fully articulate and realise.

This Brand Journey is a partnership between MYMAX and Designlinc to move your brand from insight, through expression, into a living system your team can use every day and will attract the sort of growth your brand needs.

Brand Journey

Discovering your brand humanity is about revealing your human connection, purpose and the impact you’re going to make, and then giving it a voice.

A complete brand gives you the language that helps you clearly communicate your purpose, because purpose is powerful.

Solid Foundation

It’s more than a logo or PR spin. Good brands have a clearly articulated purpose that provides a foundation for your business to move forward with confidence.

Stay on Track

A clear purpose can act as your North Star. It’s the permission to stop doing the things that don’t align with your purpose. Think about the savings.

Unify

Humans work better and happier when there’s something to rally to. A cause that’s worth getting out of bed for. A good brand strategy will include how your people will behave. It can help to weed out those who are holding you back.

Secure Growth

It’s important to secure ownership of your brand especially after all the years of hard work. In addition, the ability to articulate what you’re about and where you’re headed is critical for not just launching, but to help attract investors.

The Brand Journey PROCESS

A three-phase path from purpose to practice.

Phase 1

Awaken

Insight + strategy

Unearth your purpose, position, market truth, audience needs, naming territory, and strategic decisions that sharpen the brand before any visual work begins.

Phase 1

Awaken

Insight + strategy

Unearth your purpose, position, market truth, audience needs, naming territory, and strategic decisions that sharpen the brand before any visual work begins.

Phase 2

Express

Visual Language + Identity

Translate strategy into identity: logo, brand marks, iconography, colour, typography, patterns, campaign hooks, and the visual language people recognise.

Phase 2

Express

Visual Language + Identity

Translate strategy into identity: logo, brand marks, iconography, colour, typography, patterns, campaign hooks, and the visual language people recognise.

Phase 3

Live

Implementation + Impact

Embed the brand into assets, guides, campaigns, templates, launch pathways, web design, prompts, and the practical systems needed to keep it coherent.

Phase 3

Live

Implementation + Impact

Embed the brand into assets, guides, campaigns, templates, launch pathways, web design, prompts, and the practical systems needed to keep it coherent.

The Brand Journey PROCESS

A three-phase path from purpose to practice.

Phase 1

Awaken

Insight + strategy

Unearth your purpose, position, market truth, audience needs, naming territory, and strategic decisions that sharpen the brand before any visual work begins.

Phase 2

Express

Visual Language + Identity

Translate strategy into identity: logo, brand marks, iconography, colour, typography, patterns, campaign hooks, and the visual language people recognise.

Phase 3

Live

Implementation + Impact

Embed the brand into assets, guides, campaigns, templates, launch pathways, web design, prompts, and the practical systems needed to keep it coherent.

Brand Packages

Choose the help your brand needs.

If you're not sure where to begin or what your needs are we recommend by starting with the "Brand Clarity" discovery phase. Phases 2 + 3 can be added on should you need to take the next steps in carrying out your strategy into physical reality.

Selected

Clarity

PHASES:

1

+

2

+

3

A deep discovery process that reveals your purpose, then crafts the strategy that moves your audience into every aspect of your brand experience.

Phase 1

IP review including brand naming

Brand Hierarchy and Structure

Purpose

Metrics

Organisational Values

Business Solutions

Markets

Technical Language

Brand Tone

Campaign Voice

A complete brand gives you the language that helps you clearly communicate your purpose, because purpose is powerful.

This brand discovery process is perfect for positioning your business offerings.

Don’t delay get the ball rolling NOW!

Brand Clarity

Let's start >

$6,500

Brand Clarity

Selected

$6,500

Selected

Clarity

PHASES:

1

+

2

+

3

A deep discovery process that reveals your purpose, then crafts the strategy that moves your audience into every aspect of your brand experience.

Phase 1

IP review including brand naming

Brand Hierarchy and Structure

Purpose

Metrics

Organisational Values

Business Solutions

Markets

Technical Language

Brand Tone

Campaign Voice

A complete brand gives you the language that helps you clearly communicate your purpose, because purpose is powerful.

This brand discovery process is perfect for positioning your business offerings.

Don’t delay get the ball rolling NOW!

Brand Clarity

Let's start >

$6,500

Brand Clarity

Selected

$6,500

Craft

PHASES:

1

+

2

+

3

A full brand delivery from strategy through to visual execution ready for launch with numerous touchpoints.

Phase 1

All of Phase 1 from Brand Clarity

Phase 2

Logos, Brand Mark

Basic Iconography

Patterns, Backgrounds

Campaign Mockups

Stationery (Cards, Letterhead, eSignature)

Livery (Uniform)

-

-

Phase 3

-

Brand assets

Limited Brand Guide

Basic design systems/templates for advertising

Brand Tone & Comms Guide

Custom AI Prompt Assistant

-

-

-

-

-

-

Brand Craft

(Less $6,500 for adding on phases 2+3)

$15,000

Craft

PHASES:

1

+

2

+

3

A full brand delivery from strategy through to visual execution ready for launch with numerous touchpoints.

Phase 1

All of Phase 1 from Brand Clarity

Phase 2

Logos, Brand Mark

Basic Iconography

Patterns, Backgrounds

Campaign Mockups

Stationery (Cards, Letterhead, eSignature)

Livery (Uniform)

-

-

Phase 3

-

Brand assets

Limited Brand Guide

Basic design systems/templates for advertising

Brand Tone & Comms Guide

Custom AI Prompt Assistant

-

-

-

-

-

-

Brand Craft

(Less $6,500 for adding on phases 2+3)

$15,000

Coherence

PHASES:

1

+

2

+

3

A more extensive deep dive in bringing your brand to life across every touchpoint. Perfect for multi-layered organisations with a little more complexity.

Phase 1

All of Phase 1 from Brand Clarity

Phase 2

Logos, Brand Mark

Icon Suites & Systems

Patterns, Backgrounds

Campaign Systems

Stationery (Cards, Letterhead, eSignature)

Livery (Uniform & Vehicle)

Signage (exterior and interior building signage)

Business Templates (documents and presentations)

Phase 3

Multi-level Brand Architecture (dept, products, etc)

Brand Assets

Extensive Brand Guide

Detailed design systems/templates for advertising

Brand Tone & Comms Guide

Custom AI Prompt Assistant

Launch Strategy

Website Design

Landing Page Design

Email Campaign Design

CRM or FSM Integration

Social Media Templates

Brand Coherence

(Less $6,500 for adding on phases 2+3)

$28,000

Coherence

PHASES:

1

+

2

+

3

A more extensive deep dive in bringing your brand to life across every touchpoint. Perfect for multi-layered organisations with a little more complexity.

Phase 1

All of Phase 1 from Brand Clarity

Phase 2

Logos, Brand Mark

Icon Suites & Systems

Patterns, Backgrounds

Campaign Systems

Stationery (Cards, Letterhead, eSignature)

Livery (Uniform & Vehicle)

Signage (exterior and interior building signage)

Business Templates (documents and presentations)

Phase 3

Multi-level Brand Architecture (dept, products, etc)

Brand Assets

Extensive Brand Guide

Detailed design systems/templates for advertising

Brand Tone & Comms Guide

Custom AI Prompt Assistant

Launch Strategy

Website Design

Landing Page Design

Email Campaign Design

CRM or FSM Integration

Social Media Templates

Brand Coherence

(Less $6,500 for adding on phases 2+3)

$28,000

Start the conversation

Set up a meeting time to begin your brand journey.

Set up a meeting time to begin your brand journey.

To get started, tell us your best time and we'll use our info to help frame our first conversation together.

Terms and conditions

Updated June 2026

Pricing

All prices provided are exclusive to MYMAX customers. The Brand Clarity base price may need to be altered depending any extra considerations that are abnormal and any change to this base price is to be agreed upon before commencement.

Delivery Timelines

Each phase takes approximately 3-4 weeks to commence. For all three phases is normally delivered within a 3 month period, however timescales are dependant on the amount of works to be undertaken.

Pricing is package-based

Prices shown are starting points or package totals before any custom production, third-party costs, or implementation extensions.

Scheduling depends on availability

Preferred meet times are requests only. Confirmed meeting invitations are issued after review by Designlinc.

Partnership delivery

Whilst customers will predominately be dealing with Designlinc for the completion of brand consultancy and creative delivery, MYMAX may be requested to contribute for added information.

Start by requesting a time

Use the form above to begin. A response will help clarify the recommended journey and immediate next action.

A MYMAX + Designlinc Partner Solution

Journey

Packages

Contact

Terms

I created “Brand Humanity” as a methodology for discovering the threads of experience that link brands and humans together. Whether it's the future of your business or the future you want your tribe to imagine… connect the dots between human experience and brand experience.

I created “Brand Humanity” as a methodology for discovering the threads of experience that link brands and humans together. Whether it's the future of your business or the future you want your tribe to imagine… connect the dots between human experience and brand experience.